Creating iOS apps starts with clarity: who the users are, what task the app must accomplish, and which scenario should be addressed in the initial release. A thorough discovery phase helps define the MVP scope, select the appropriate architecture, and avoid features that seem impressive on paper but do not improve real usage.

Once the foundation is in place, attention shifts to interface behavior, performance, and stability across iPhone models and iOS versions. Consistent navigation patterns, careful state management, and well-planned integrations (payments, auth, analytics, backend APIs) make the product easier to maintain and scale after the App Store launch.